The P&C Insurance Retention Engine
Every customer has a story. Relativity6 provides context about P&C customers beyond the transaction.
- Detect early lapse signals.
- Recommend relevant products.
- Win-Back lapsed customers.
Fuse internal and external data to more accurately predict customer behavior.
External data
Company websites, Social Media, News Media, Government Datasets, Weather Datasets, Open Source Intelligence.
Internal data
Tuned against internal data to deliver customer insights and behavioral predictions.
Proprietary APIs
Data is continuously ingested, cleaned, structured, normalized and streamed through Relativity6 proprietary machine learning APIs.
Relativity6 artificial intelligence converts customer transactions into customer-centric relationships.
Who
Identify customers' propensity to purchase.
What
Recognize accurate cross-sell and upsell opportunities.
When
Know when each customer is most likely to purchase.
Where
Recommend most efficient sales channel per customer.
Powered by Behavioral Listening Technology developed at MIT
Through research at MIT, Relativity6 concluded that in order to generate the most accurate predictions possible, we needed to tune our algorithms strictly into objective, unbiased data.
This is why we focus our data inputs on internal customer data, specifically the actions and behaviors taken by your customers in the past. Our technology is able to seamlessly ingest both structured and unstructured data sources and filter out only the features that are directly related to purchasing activity.
We call our proprietary system of algorithms 'behavioral listening algorithms' because we've trained our models to tune into strictly action based variables, leaving subjectivity to the side.
Case Studies
Leading Latin American insurer increases model accuracy rates to 98% using Relativity6’s proprietary algorithms.
A Latin American insurer with over $1B in Direct Written Premiums, was experiencing a steady increase in policy churn rates over time, as well as an increasing trend of lapsed policies.
Despite churn models created by their internal data science team, the insurer began looking for external solutions to improve customer retention.
Relativity6 set out to improve the insurer’s retention rates by using proprietary algorithms and an insurance product recommendation engine.
A leading global bank increases conversion rates by 137%
Relativity6 worked with a Global banking partner to segment customer behaviors by engagement propensity and activity.
A Latin American online retailer increases conversion rates by 417%
Relativity6 worked with a Latin American retailer to segment customers by propensity to purchase.
Using the retailers internal data, Relativity6 ran machine learning algorithms to segment customers and recommend products based off transactions.
A home décor brand increases revenue return by 250%
Relativity6 worked with the branded home décor line to identify inactive customers with a high propensity to repurchase.
Our win-back and cross sell predictions delivered 250% return on revenue for the client.
Zipcar achieves 15% Increase in Revenue per Member
Relativity6 worked with Zipcar to identify which inactive members had the highest probability of making a booking and analyzed the type of vehicle these customers were most likely to request.
Using Relativity6's proprietary machine learning algorithms, we launched a targeted campaign to these members to increase their incentive to make an immediate purchase.
What some of our partners say
Relativity6's predictions help us see our existing customers through a completely different lens. We're using these insights to precisely acquire the highest potential new customers.
We’re very excited to use the intelligence we’ll get from this platform to help us better focus our sales team’s efforts going into our busy season.
Relativity6 has been able to predict customers who have at least a 60 percent chance of returning and we've already seen the actual dollar results of these predictions.
